Find her again

About

She's still in there.

You know the version of yourself I'm talking about. The one who wore exactly what she wanted. Who stayed too late and meant it. Who had a laugh that filled a room and boots she'd never get rid of and a wildness that was entirely her own.

Life has a way of asking her to be quieter. Smaller. More reasonable. Motherhood. Marriage. Career. Heartbreak. The slow accumulation of being needed by everyone except yourself. She didn't disappear all at once. She just got set down somewhere along the way.

Barefoot & Brazen was built for the moment you pick her back up.

We're a western boho boutique with a rock and roll soul, born in Colorado and built for the woman who's mid-comeback. Every piece we carry was chosen with her in mind. The fringe, the boots, the band tee, the turquoise. The 70s in her bones and the 90s in her blood.

No trends for trend's sake. No permission required.

Just clothes with a pulse. For a woman who has one.

And this isn't just for the woman in the middle of her comeback.

It's for the one who never let herself start.

The one who spent forty years dressing for everyone else. For the occasion, for the comments, for the mirror, for the number on the tag. The one who finally asks what am I even supposed to wear? and means it as a real question, because somewhere along the way she stopped trusting herself to know.

The answer is whatever you want.

It always was.

Barefoot & Brazen exists for both of them. The woman finding her way back. And the woman realizing she never had to leave.

— Brooke, founder